Hailey&Gonzo
Zappos

Zappos.com

Create graphics, imagery, and wireframes that where used in Zappos & Zappos Couture email marking campaigns, as well as imagery that is used by Zappos website.Organized and led meetings with multiple teams. Lead the email design team in training and managing all team members. Art Directed in photoshoots as well as helped create holiday style guide for 2015. Helped create environmental displays that gave more exposer to the Zappos brand. Created multiple print designs for Zappos and Zappos Couture.


Zappos

Zappos

Create graphics, imagery, and wireframes that where used in Zappos & Zappos Couture email marking campaigns, as well as imagery that is used by Zappos website.Organized and led meetings with multiple teams. Lead the email design team in training and managing all team members.

Art Directed in photoshoots as well as helped create holiday style guide for 2015. Collaborated with intern video team to create engaging content for internal and external use.


Marketing Emails

Marketing Emails

Collaborated with marketing, editorial, photographers, and stylist to brainstorm, photograph, and create emails for both Zappos and Zappos Couture.

Zappos Emails.jpg
Zappos Print Advertisement

Zappos Print Advertisement

Worked with photography stylist to establish the style of photograph need for a print Advertisement. That would be displayed in a Women’s Wear Daily program for a special event, as well as a coordinating coupon for all the attendees.

Beach Survival

Art Directed, as well as created the set pieces made of paper of this animated stop motion video for Zappos.com

Art Direction/Paper Illustration: Hailey Del Rio
Animation: Chris "Gonzo" Gonzalez
Music: Phil So

What is Zappos

30 second animated commercial showing the brand voice and benefits of an online retailer.

Art Direction/Design/Illustration: Hailey Del Rio
Animation: Chris "Gonzo" Gonzalez
Copy: Tiffany Gimbel
Music: Phil So